LG OLED77B6ELC.AEK 77" 4K OLED 4K Smart TV
£1,799.00
was £2,199.00 Save £400.00Available to order, expected delivery date is 10/07/2026.
Available Services At Checkout
Upstairs Delivery - £15.00
Appliance removal - £20.00
TV Install - £59.00
Product information "LG OLED77B6ELC.AEK 77" 4K OLED 4K Smart TV"
Bring the cinema home with the LG OLED77B6ELC.AEK, a stunning 77-inch 4K OLED AI Smart TV engineered to deliver breathtaking visuals, immersive sound, and intelligent performance on an impressive large-screen display. Featuring LG’s certified Perfect Black and Perfect Colour technology, this premium OLED television produces exceptional contrast, incredible depth, and vibrant, lifelike colours that remain consistent in any lighting condition.
Driven by the advanced α8 AI Processor, the OLED77B6ELC automatically optimises picture and audio quality in real time, ensuring every scene is presented with remarkable clarity and realism. Whether you're enjoying the latest blockbuster, watching live sport, or streaming your favourite series, the processor intelligently enhances every detail for a truly immersive viewing experience.
LG’s intuitive webOS Smart TV platform provides quick and easy access to leading streaming services, apps, and personalised content recommendations. Paired with the AI Magic Remote, finding and controlling entertainment is effortless, allowing you to navigate content with simple voice commands and intuitive functionality.
For movie enthusiasts, Dolby Vision and Filmmaker Mode deliver stunning cinematic picture quality, preserving the original creative intent behind every film and programme. Gamers will benefit from smooth, responsive performance and excellent motion handling, creating a more engaging and competitive gaming experience on the expansive 77-inch screen.
Designed for those who demand premium home entertainment, the LG OLED77B6ELC.AEK combines cutting-edge OLED technology, intelligent AI features, and elegant styling to create a true centrepiece for any living space. Complete with a comprehensive 5 Year Warranty, it offers outstanding performance and long-lasting peace of mind.
Key Features:
• 77" 4K OLED Display with Perfect Black & Perfect Colour Technology
• Advanced α8 AI Processor for Enhanced Picture & Sound Quality
• Smart webOS Platform with AI-Powered Personalisation
• AI Magic Remote for Easy Navigation and Voice Control
• Dolby Vision & Filmmaker Mode for Authentic Cinema Viewing
• Excellent Gaming Performance with Smooth, Responsive Gameplay
• 5 Year Warranty for Added Confidence
Williams – Proudly Family Run Since 1905.
| Width (mm): | 1719 |
|---|---|
| Depth (mm): | 51 |
| Height (mm): | 989 |
| Product colour: | Black |
| Screen Size (Inches): | 77 |
| Display technology: | OLED |
| Energy efficiency class: | E |
| Display resolution (pixels): | 3840 x 2160 |
| High Dynamic Range (HDR) supported: | Yes |
| Dolby Vision: | Yes |
| LED backlighting type: | Direct |
| HDMI ports quantity: | 4 |
| AUX in: | No |
| USB ports quantity: | 1 |
| Warranty period (year(s)): | 5 |
Login
Upstairs Delivery - £15.00
Need your appliance delivered beyond the ground floor? Our team will carefully carry your new appliance upstairs, ensuring it arrives safely at its final location.
Important: Ensure clear and safe access to the delivery location.
Appliance removal - £20.00
Well take away your old appliance and store it for responsible recycling. Our team ensures safe removal, making it easy for you to upgrade without the hassle of disposal.
Note: This service is only available when replacing a like-for-like appliance.